Privacy Policy

In order for you to use with confidence the social city-walking app and city search web service "FuraYura" (hereinafter, services and information provided by FuraYura are collectively referred to as "the Service") provided by nohohonki LLC (hereinafter "the Company"), the Company establishes the following Privacy Policy and strictly manages personal information.

Table of Contents

  1. Scope of Privacy Policy
  2. Collection of User Information
  3. Use of Cookies
  4. Information Provided by Third Parties
  5. Security Management Measures
  6. Purpose of Use of User Information
  7. Disclosure of User Information
  8. Handling of Anonymously Processed Information
  9. Advertising Distribution
  10. Complaint Handling
  11. Usage and Retention Period of User Information
  12. Entrustment of Information
  13. Scope of Privacy Policy Application
  14. Revision of Privacy Policy
  15. Contact Information

1. Scope of Privacy Policy

This Privacy Policy is positioned as part of the "FuraYura Terms of Use" and applies when users use the Service. Information obtained from users through the Service will be handled in accordance with this Privacy Policy. However, the collection and use of personal information by other businesses, such as linked sites, is not within the scope of this Privacy Policy.

2. Collection of User Information

When users use the Service, the Company may receive or automatically collect the following information (including "Personal Information," "Public Information," and "Advertising Information," collectively referred to as "User Information").
[Personal Information]
User ID, email address, and name, address, telephone number, gender, and date of birth at the time of paid membership registration.
[Public Information]
All information viewable by other users on the Service, such as navigator display names, profiles and profile images, metadata such as creation and update dates, language, and timezone.
[Advertising Information]
Anonymous user IDs (IDFA, Android AdID, Cookie information, IDs received from partner companies, etc.) and associated viewing environment (OS information, ad display app information, device information, location information, IP address, etc.), ad viewing information, and survey results for advertisements.

3. Use of Cookies

The Company uses Cookies in the Service to provide a better service. Cookies are small data files stored on the user's device when the user begins using the Service.
[Purpose of Cookies]
Cookies are used to remember user settings and preferences when using the Service and to provide a customized experience. They are also used for analyzing Service usage and enhancing security.
[Types of Cookies]
The Service uses both session Cookies and personal Cookies. Session Cookies are temporary and are automatically deleted after a short period. Personal Cookies are stored on the device for an extended period to identify the user when they resume using the Service.
[Cookie Management]
Users can manage the use of Cookies through browser settings. However, if the use of Cookies is disabled, some features of the website may not function properly.

4. Information Provided by Third Parties

In operating the Service, the Company may obtain some of the user's personal information and public information from third parties. For example, if a user permits the Service to link with external services such as social networking services, the Company will obtain the following information from the external service based on the consent given at the time of permission.

(Examples)
  • The ID used by the user on the external service (including identifiers converted from the same ID).
  • Other information that the user has permitted to be disclosed to the linked party through the privacy settings of the external service.

5. Security Management Measures

The Company takes necessary and appropriate measures for the secure management of personal information, including conducting education and training for all staff, implementing access restrictions to personal information files, recording access logs, and implementing security measures to prevent unauthorized external access, in order to prevent leakage, loss, or damage of personal information.

6. Purpose of Use of User Information

The Company shall use user information only within the scope of the following purposes. When using information beyond the scope of the stated purposes, the Company shall obtain the prior consent of the user. When the Company receives personal information from sources other than itself and separately specifies the purpose of use, the information shall be used accordingly.
  1. To provide the Service (including user registration, identity verification, user login authentication, and recording of user settings).
  2. For research and data accumulation, research and development, improvement, and support of the Service.
  3. For consideration of new services and determination of Service operation policies.
  4. To send notifications and surveys regarding the Service, and to contact users as necessary.
  5. To send or deliver information about products and services recommended by the Company.
  6. For identity verification.
  7. To refuse use by those who attempt to use the Service for fraudulent or improper purposes.
  8. To respond to inquiries from users.
  9. To create statistical data and other information in a non-personally identifiable format for use by the Company or public disclosure.
  10. To announce information related to the Company's services or advertising information from third-party advertisers.
  11. For measuring, reporting, verifying, and improving the effectiveness of advertisements.
  12. To provide Company services customized to individual users.
  13. For other purposes incidental to the above.

7. Disclosure of User Information

  1. The Company will not sell or lend user information. However, the Company may provide user information to third parties in the following cases.
    1. When the user has given consent.
    2. When there is a disclosure request or inquiry from public institutions such as courts or police, or parties entrusted by them.
    3. When deemed necessary to protect the rights, property, services, etc. of third parties or the Company in connection with a user's violation of laws or the Terms of Use.
    4. When there is imminent danger to life, body, or property, there is an urgent need, and obtaining the user's consent is difficult.
    5. Other cases where provision is legally permitted.
  2. Notwithstanding the preceding item, the Company may broadly disseminate users' public information to other users and services, considering that such information is primarily made public by the users themselves on the Service. This information may be provided to organizations such as search engines, developers, publishers, advertising companies, research companies, and research institutions that incorporate the Service's content into their own services for research and marketing purposes. Public information may also be published in stores, on television, in magazines, newspapers, on the Internet, etc. when incorporated into advertising and PR materials.
  3. Notwithstanding the provisions of item 1, the Company may provide advertising information to the third parties specified in the following sub-items. The advertising information provided by the Company is, in principle, anonymized and difficult to identify individuals. However, when the Company provides advertising information as personally related information to a third party and it is expected that the third party will use the advertising information as personal data that identifies the user, the Company will confirm that consent has been obtained from the user before providing it to such third party.
    1. Advertising companies and promotional companies.
    2. Research companies.
    3. Social media operating companies such as Facebook and X.
    4. Advertising operating companies such as Google, Microsoft, DMP, and DSP.

8. Handling of Anonymously Processed Information

The Company processes personal information so that specific individuals cannot be identified, takes appropriate protective measures to prevent restoration of such personal information, and continuously creates anonymously processed information and provides it to third parties.
  1. Items that form the basis of anonymously processed information
    1. User personal attribute information (gender, date of birth, etc.).
    2. User service usage history (page visit history, favorites, visited, user registration date, etc.).
    3. User's user ID.
    4. Note that anonymously processed information contains only the minimum necessary items from the above, according to the purpose of use within the Company and at the recipient.
  2. Methods of creating anonymously processed information
    1. The Company processes user information and creates anonymously processed information in accordance with the processing standards established by the Personal Information Protection Act.
      Main processing methods and examples
    2. Deletion of items that identify specific individuals.
    3. Pseudonymization of items that identify specific individuals.
    4. Example: IDs such as user IDs are converted to random character strings that cannot be re-identified.
    5. Generalization of items that may lead to identification of specific individuals or restoration of original personal information.
    6. Example: Converting date of birth to age range or birth year and month.
    7. Deletion of distinctive descriptions.
    8. Example: Replacing the information "70 years old" with "60 years old and above."
  3. Method of third-party provision
  4. When providing anonymously processed information created by the Company to third parties, electronic data is encrypted and provided through secure means.
  5. Security management measures for anonymously processed information
  6. The Company supervises employees who handle anonymously processed information to ensure that security management measures are carried out.

9. Advertising Distribution

The Company strives to deliver advertisements that best match the needs of users and to improve convenience for each individual user. To deliver more appropriate advertisements, advertising information is linked to and managed with user IDs.
At the same time, the Company considers it important to provide an environment where users can use the Service with peace of mind by respecting user privacy, and will not engage in the following activities in advertising distribution. Users may choose to stop or resume optimized advertising delivery based on their information at any time according to their own preferences.
  1. Using personal information collected for a specific purpose, such as social friend relationships, for purposes other than those previously specified.
  2. Identifying individuals in the process of estimating user interests and attributes.
  3. Estimating or classifying sensitive user attributes such as health conditions, political beliefs, or religion.

10. Complaint Handling

The Company will respond sincerely to complaints regarding the management of user information.

11. Usage and Retention Period of User Information

Even if a user ceases to use the Service, the Company may retain user information for an indefinite period unless a deletion request is made by the user.

12. Entrustment of Information

The Company may entrust all or part of user information obtained from users to subcontractors to the extent necessary to achieve the purposes of use described in Section 4 of this Privacy Policy. In doing so, the Company will thoroughly review the eligibility of subcontractors and exercise necessary and appropriate supervision over such subcontractors to ensure the secure management of entrusted user information.

13. Scope of Privacy Policy Application

This Privacy Policy applies only between the Company and users. Therefore, it does not apply to business alliance companies, subcontractor companies, linked sites, etc. The Company bears no responsibility for any troubles that occur on such sites. Please carefully review the personal information handling practices of each site.

14. Revision of Privacy Policy

The Company will review the operational status of user information handling as appropriate, strive for continuous improvement, and may revise this Privacy Policy as necessary. Changes to this Privacy Policy will be communicated by individual notification to users or by announcement within the Service.

15. Contact Information

For inquiries, questions, or complaints regarding the Company's handling of user information, please contact us at the following.
[Contact]
nohohonki LLC, FuraYura Office
E-mail:contact@nohohonki.com
* Including "Regarding Privacy Policy" in the subject line will enable us to respond more promptly.
Supplementary Provisions
Enacted and enforced on January 1, 2023
Revised on June 5, 2025